Ryan Reynolds creates Zillow ad inspired by hit show ‘Bluey’
Hit children's TV show "Bluey" is the inspiration for Zillow's latest ad, which debuted Friday morning on NBC's Today show. The 30-second spot features a family in the final stages of moving while the narrator references a landmark episode of "Bluey," where the main character and her family...
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‘Buyers are losing faith in the American Dream:’ Redfin CEO
Redfin CEO Glenn Kelman said rising rates and home prices are crushing consumer sentiment. However, rising inventory and a year-end interest rate cut will be key to restoring it. ...
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LA home sells $705K over asking: The moves behind this agent’s deal
A remodel, strategic pricing, choice photos, an offer deadline and strong agent relationships helped the O'Connor sisters sell a property that previously sat on the market for nearly one year....
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Top New Jersey loan mortgage originator charged with fraud
Mortgage fraud scheme allegedly listed investors as homeowners to secure lower interest rates, prosecutors allege in criminal complaint against "Team Gallo" leader and his assistant....
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In the wake of Matterport’s sale, digital twin options are plentiful
Matterport's sale to CoStar will ignite interest in the value of digital twins and tour marketing, and the options for creating them are many....
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Court movements, FAQ answers, ticking clocks: Inman Top 5
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers....
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HomeServices of America agrees to pay $250M to settle lawsuits
HomeServices was potentially on the hook for the remaining $4.7 billion in damages from an Oct. 31 jury verdict in Sitzer | Burnett, which awarded plaintiffs $5.3 billion....
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A never-fail, step-by-step blueprint to consistently find listing leads
Change is coming, so it's time to make sure you're leaning into the potential of a listings-based business, Jimmy Burgess writes. Nothing helps do that better than geographic farming....
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Splitting up: Navigating the division of property for divorcing clients
Patience, collaboration and clear communication, Lindsey Harn writes, can help you help your divorcing clients navigate the rocky shoals of dividing their real estate holdings....
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EXp Realty taps Wendy Forsythe as new chief marketing officer
Four months after taking the helm at coaching firm Chirag Shah Coaching, Wendy Forsythe has re-entered the brokerage world as the chief marketing officer for eXp Realty. As CMO, Forsythe will spearhead eXp's marketing strategy, which includes brand management, advertising, digital marketing and...
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